Hip-Hop For Ozisans? M-flo VERBAL makes a Documentary Film  

R246 STORY – it's not a self-mocking title of a censored lolicon story which people under 246-years-old can watch it without any restriction. Actually, It's a title of an omnibus movie which will be released in this August in japan. 'R' just stands for 'root' route.

In this movie 'R246' , 6 Japanese artists from different fields challenges to movie directingr, using this 'R246' as the common motif. Six directors selected for this omnibus are: Nakamura Shidou(Kabuki Actor), Asano Tadanobu(Actor), IL MARI from Rip Slyme, VERBAL from m-flo, Yusuke Santa Maria(ex-musician and talento), and ex-mixed martial artist and UFC Japan Chamipion , Sudo Genki.

(official site)
http://www.r246s.jp/

How these 5 artists or 1 common people (Yusuke) will struggle with movie directing must be a interesting theme. Sudo Genki's film is a kind of epoch-maiking one. As far as I can remember, this short film will be the first movie in the world directed by a mix martial artist. IL MARI's love story about a young high school student who debuts in a club is also intriguing. Above all, personally, I was intrigued by Verbal's documentary and its theme.

'Is there any future left for Japanese Hip-Hop?' It seems it was a kind of long standing question for verbal.

According to him, Japanese hip hop has already established a certain position in Japanese culture. But what the leading authorities of this genre are thinking about now? In this film, he actually interviews some Japanese representative artists, and ask them about the future of Japanese hip-hop.

He is explaining about this theme and situation in details on his blog.

When verbal visited the anniversary concert from LOAD FINESSE at Shibuya AX days back, while he enjoyed the concert itself, he couldn't help minding about the audience gathered there. Almost all of them were males, and over misoji(30 years old), or boys who were with young girls looking bored. Then verbal thought: “Has hip-hop already become a genre for オッサン(ossan, middle-aged men)?

He also worries that the reference from classic like Notorious BIG or 2pac has already become classic, but anything innovative wasn't born after them, and artists have to refer the trucks from them. Then he says he is longing for a new innovative hip-hop artist who can create the own style which can be rooted among Japanese and influence the next generation.

(report from his blog)
http://ameblo.jp/m-flo-verbal/page-3.html
--
...Ironically, the feeling verbal felt at this concert is exactly same as the one I felt whenever I visit idol-pop concerts. Seeing a lot of aged audience there, 'Has Idol pop already become a genre for ossans?' Listening a boring idol pop, 'Aren't there any new artists who can be loved by the next generation?' ... Then I left there, and took a refuge at hip-hop world instead. But it seems this genre is also agonizing with aging society.

As far as I read those notes, at this point, I think Mr verbal is worrying too much, though. Certainly, as as I coincidentally discovered, many active Japanese hip-hop artists are not at the age which can not be called young. And it must be true that fans of them are also aging. Regarding the pioneers of this genre like ZEEBRA or Rhymester, this aging problem of members and fans must be more serious, too.

However, on the other hand, Mr verbal might not recognize them as hip-hop units, but hip-hop-esque ballads from Ketsumeishi or Funky Monkey Babies are selling pretty well, and those groups have certain number of fans from younger generation. And we should not overlook there are some idol boys who can rap naturally, like Tanaka-kun from KAT-TUN. So, just like rock music 40 years ago, hip-hop has already now absorbed in JPOP culture, very naturally. And one of the groups he discovered, SOUL'd OUT is now creating its own world without depending on classics. Classic

Japanese hip-hop may die out, but this JPOP arranged one will survive then. And in the future, the one evolved uniquely in JPOP may be exported just like some visual-kei rock musicians. And just like Kiss becomes X Japan, and X Japan becomes Luna Sea, and Luna Sea becomes Dir en Gray or L'arc en ciel, that unique style may be handed down from generation to generation.

But that's just my idea, and Mr Verbal won't be satisfied with it and the future I predicted. I'm very interested in what answer will this living legend of Japanese hip-hop lead in this documentary film. If I could keep my memory until then, I'd like to check this movie out in this summer, as a ossan, and hopefully a young lady looking bored with me.
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COMMENT

I wonder if Verbal is going to parallel Japanese Hip-Hop beginning to cater to the "aging society" with...well, everything else seemingly catering to that same aging society. From a business and economical standpoint, this makes total sense as - in Japan at least - the majority of the people with expendable money WILL be people over 30 based on the sole fact that they will be the majority of the population anyway.

From a social standpoint, particularly in terms of pop culture, I wonder how the 30 and under crowd actually feels about it: left out? Apathetic? Come to think of it, I recall reading that Japanese "youth" doesn't end until one turns 34 - don't ask me where though, it was some random collegiate article I read a few years ago.

Anyway, it does leave outside eyes looking in to wonder what the youth are really up to. Are there any underground movements going unnoticed by Japanese (and even foreign) media? Is the innovation there, but everybody is looking towards the right when they should be looking left? Seriously...let's ask the teens and 20-year-olds, they know the answer better anyone else, I'd think.
2008/03/15(土) 04:53:30 | URL | Ron Smith #yIEJIxBY [Edit]
I think verbal is just simply worrying about lack of young generation.
If the genre is considered as fashionable or trendy, people from young generation gather there, and the old, especiall men, won't go toward them. Just like hip-hop were 10 years ago. Or, he is grieving at the fact hip-hop is popular,but not 'fashionable' anymore.

I think the concert he refers to is not appropriate for this topic, though. It's one from an old foreign group, so it is natural there aren't young listners. If he goes to Aoyama Thelma's live, I guess there won't be many over 30 people there. (I may go, though lol.)

I'm also now very interested in what kind of music the people from younger generation are listening to. I may have to read idol girls' blog earnestly again, not for stalking, but just for this hip-hop research lol.
2008/03/15(土) 09:06:33 | URL | Gaijin Heart(santos*0) #- [Edit]
Though I don't have any interest in hiphop, I'll just add the R in the movies title is spelt "route", not "root" (can be pronounced the same). Just in case someone asks "what?? the movie is about doing what to 246 girls!?" (root is slang for sex lol)

I guess the young people are doing what they always do, listen to the music that the oricon top 10 tells them to listen to. Japanese music seems kind of boring if you are only interested in the mainstream music at the moment, just like american music. But of course I'm sitting off on the side so I don't really care about the mainstream...
2008/03/15(土) 09:38:40 | URL | Mr Waffle #3aZC0kH6 [Edit]
You are absolutely right lol. I could learn a new slung, thanks.

I think another factor we can't not detect the mainstream of younger generation is that just because they don't listen to music. There are lot of other kinds of entertainments, including the Internet, anime, game, etc.
2008/03/15(土) 10:02:14 | URL | Gaijin Heart(santos*0) #- [Edit]
>>If the genre is considered as fashionable or trendy, people from young generation gather there

That's just it...due to the aging society, I think that marketers and the like are taking a different approach. The majority and their money dictates what is popular, or trendy, etc.. In a few decades, if not faster than that, the majority won't be the youth generation. Right now, Verbal just sees the adult world coming out to hip-hop events, pretty soon the "over 25" crowd will most likely be the main source of his income as a musician.

Though you do have a point about the concert he seems to have surveyed. I wonder the average age of a Foxxi MisQ concert goer, or even the age of the people who attend hip-hop nights at places like Club Asia/Vuenos/whatever it calls itself today.
2008/03/16(日) 14:09:40 | URL | Ron Smith #yIEJIxBY [Edit]
One of the best seller album in 2007 in Japan was the one titled 'R35', which gathered old-time pops in 80s or 90s. So, as you said, it's sure some marketter are thinkng they should sell musical products to the people of that age before they sell them to teenagers.

But , it's boring!! And just its the stop of evolution. Personally, i don't want to talk with the person who bought R35 lol.

I'm also interested in the average age of those club audience. As far as I experienced once before at Club Asia before, it was like around 25, but it was the story of 2 years ago.
2008/03/18(火) 19:26:53 | URL | Gaijin Heart(santos*0) #- [Edit]

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